Hello,
Here’s a bit about me. Growing up in Poland, Slovakia, France, and the Czech Republic has shaped my appreciation for diverse cultures and kindled a strong interest in the arts.
My academic journey led me to the digital realm, where I aimed to blend my varied passions into a cohesive pursuit. Creativity is at the core of everything I do, and Adeona Studio is a reflection of that ethos.
For the past six years, I've been freelancing alongside my studies, focusing on digital design. I am passionate about art history, illustration, and graphic design, which fuel my dedication to my work. On this page, you can explore more about my journey and get to know me better.
Digital Strategist & Creative
Curriculum vitae
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Bachelor's degree in Communication and Digital Project Management
Master's 1 degree in Digital Design and Creative Technologies
Master's 1 and 2 in Brand Marketing. details below
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Moriss Immobilier | Freelance
January 2021 - Present | 3 years6 month | Paris, Île-de-France, France | Hybrid
For the past three years, I've been immersed in the dynamic real estate sector, serving as a Communications Manager at Moriss Immobilier. Starting with a two-year apprenticeship, I transitioned into a freelance role, contributing my expertise to elevate the brand's online presence.
In this role, I manage content creation, copywriting, and strategic post planning. My responsibilities extend to social media management for 20 agencies in Paris and surrounding areas. This involves overseeing video production, managing shoots, and conducting interviews. Thriving in the fast-paced real estate environment, I bring creativity and strategic thinking to enhance Moriss Immobilier's online presence and foster meaningful engagement.
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Les Bains Guerbois Paris
January 2022 - June 2022 | 6 months | Paris, Île-de-France, France
During my six-month apprenticeship at Les Bains Guerbois Paris, a luxury niche perfume brand and a 4-star hotel, I assumed a crucial role in managing the entirety of the brand's social media presence. This encompassed overseeing content creation and production for both Les Bains Guerbois Perfume and Les Bains Paris Hotel.
My responsibilities extended to conceptualizing and producing all social media content, capturing the essence of the hotel's events, including fragrance launches, SPA inaugurations, restaurant promotions (Le Roxo), and on-site music festivals (Les Bains Festival). Beyond content creation, I actively participated in campaign launches, coordinating photoshoots from casting to team assembly and campaign management.
This hands-on experience granted me integral responsibility for crafting engaging and brand-aligned social media posts throughout the duration of my apprenticeship. It provided a significant contribution to the digital storytelling of these distinguished brands within the luxury and hospitality sectors.
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Eurosport | Apprenticeship Contract
April 2019 - September 2020 | 1 year 6 months | Paris, France
During my apprenticeship at Eurosport, within the creative production team of Eurosport International, I played a pivotal role in crafting and conceptualizing new television programs focused on emerging sports trends. A significant part of my responsibilities included hosting a weekly segment on social media trends within the sports domain.
Beyond conceptualization, my role extended to pre-production involvement in major sports events such as Roland Garros, Wimbledon, and the Saut Hermes. My primary focus was digital production, allowing me to immerse myself in large-scale productions and collaborate closely with journalists from around the world. This immersive experience significantly enhanced my understanding of content creation in the sports media landscape and the intricacies of working on global platforms.
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Mission:
As a Brand Manager, my mission is to strategically position and promote the brand across online platforms and social media. This involves developing comprehensive plans using various communication channels like social media and in-store promotions.
Activities:
Brand Strategy Development:
Create and execute the marketing strategy.
Identify potential distribution channels and establish partnerships to boost sales and brand awareness.
Ensure consistency between the brand and the products or services available.
Oversee communication strategy implementation and message content.
Contribute to e-influence and e-reputation strategy in collaboration with the digital team.
Market Analysis:
Monitor and analyze market trends and innovations.
Stay updated on consumer behavior.
Brand Promotion:
Choose the most effective communication mediums to highlight the brand.
Coordinate various media campaigns.
Design promotional materials for products.
Maintain graphic consistency across materials and work on the visual identity of the brand.
Monitor product development progress and customer satisfaction, suggesting improvements.
Results Analysis and Budget Management:
Manage budgets.
Monitor turnover.
Optimize brand profitability.
Track key indicators to ensure objectives are met.
Prepare reports and optimize costs based on the situation.
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September 2022 - September 2023
Participating in the "Introduction to General Art History" course at the École du Louvre has been a journey of comprehensive exploration into archaeology and art history. Spanning from prehistory to the present, the course consists of 37 lessons led by heritage professionals, curators, academics, and researchers.
Running from September to June, the courses comprise 1-hour and 15-minute sessions. This immersive experience aims to provide participants with a profound understanding of the evolution of art throughout history. It serves to enrich their educational background, equipping them with the knowledge to apply creatively and innovatively in professional projects.
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Business English:
Strengthened communication skills through comprehensive training in Business English. Special emphasis on Pitch Training, Culture Marketing, and integrating philosophical and humanities perspectives.
Technologies & Interfaces:
Explored the dynamic intersection of technology and design. Topics covered include Technological Watch, Design System, Integration, UI Design, UX Strategy, and Code Camp, providing a holistic understanding of digital interfaces.
Digital Creation & Culture Design:
Cultivated expertise in digital creativity and culture design, covering areas such as Art Direction, Video & Motion, Culture Design, Brand Content, and active participation in Creative Jams. This fostered a blend of design acumen and cultural sensitivity.
Conception & Project Realization:
Applied theoretical knowledge to hands-on projects, participating in various initiatives like Digital Events, Agency Camps, UX Camps, Redesign Concepts, Hackathons, and UI Sprints. This practical experience honed project management and execution skills.
Key Competencies:
Strategic Communication
User Interface (UI) Design
User Experience (UX) Design
Arts Direction
Motion Design
Content Marketing
Branding
Brand Development
Management
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At ESD - École Supérieure du Digital, I pursued a Bachelor's Degree in Digital Project Management, offering a diverse and comprehensive curriculum. The program covered various aspects, fostering both personal development and professional skills.
Highlights:
Personal Development:
Developed proficiency in English.
Explored philosophy and humanities.
Gained confidence in theater and public speaking.
Participated in a creative writing workshop.
Web Development & Technical Environments:
Acquired coding skills.
Worked with Content Management Systems (CMS).
Gained insights into technical culture.
Digital Creation:
Utilized graphic design software.
Explored web design principles.
Engaged in culture design.
Developed skills in photography and visual expression.
Market & Strategy:
Explored digital trends and experiments.
Learned communication methodology.
Understood fundamental marketing principles.
Explored web marketing and social media strategy.
Project Realization & Professional Integration:
Managed digital events.
Implemented video projects.
Gained proficiency in office tools and best practices.
Received coaching for internship search.
Completed a 6 to 8-week internship.
Key Competencies:
Philosophy
Social Sciences and Humanities
Programming
Web Project Management
Photography
Event Organization
Internal Communication